Fractional CEO

If you own and run a small business, and you’re frustrated and tangled up with people problems, financial, growth or strategy challenges, we offer Fractional CEO services to help untangle you.

help when you need it

A Fractional CEO doesn’t run your company - even after you hire one, you keep doing that! A fractional CEO comes in and tackles the most complex parts of running a business, the stuff that keeps you up at night.

If you are currently experiencing complex people problems in your company, including difficulties with current staff, hiring, performance management or redundancies - a fractional CEO can come in and help you evolve your business towards the right people structure and management framework for success. This includes help with navigating Australia’s complex employment legislation to minimise your risk, and improve the management experience for your employees.

You may also be struggling with financial management - perhaps your profit or cash position has recently changed and you’re not sure why. Maybe your margin has shrunk, or your sales have softened and you can’t put your finger on the cause. A fractional CEO can interrogate your data and get you answers, then work with you to right the ship, and get you back to growth.

Solving your complex people, growth or financial challenges quickly will free you up to focus on realising the vision you have for your small business, and ensure you’re having a better night’s sleep, every night!

  • Help in creating budgets, forecasts, revenue assumptions, forward financial plans, mathematical models, internal financial reports, management reports, board reports and fiduciary documentation.

  • Organisational structure issues, role scoping, managing performance, PIPs, redundancies, role transitions, feedback, 360 degree reviews, leadership reviews, recruiting, employee interviews, pulse surveys, career development plans, employee surveys and cultural transformation.

  • Building marketing systems, identifying marketing contractors, agencies or staff, lead generation, growth marketing, conversion tracking, ROI.

  • Developing sales strutures, sales remuneration, sales performance tracking, sales recruitment, sales funnel creation and management, sales leadership, accountability frameworks, revenue tracking.

  • Data platforms, process automation, customer service automation, production automation, AI implementations, AI training, AI safety and guardrails, systems identification, systems rationalisation and systems maximisation.

  • Yearly strategic plans, pricing, long term strategic planning, team updates, board decks, strategy development, results tracking, project planning, project prioritisations, project management frameworks.

Our Process

Listen

We spend the first hours of the engagement listening to the founder, management and staff to identify the major issues quickly and objectively.

Look at the Data

We’ll ask for your accounts, and sales data and try to spot trends or insights through analysis to validate the priorities.

Work on the Big Rocks

We’re best spent trying to solve the big problems, so we agree on the priorities and wok on only the most important transformational projects. We don’t do fluff or grunt work, and are very time efficient, using AI for all our documentation.

Stay with the Implementation

Ideas need to be methodically implemented or they are pointless. We stay alongside you and your team as big transformational projects are implemented successfully.

Client Reviews

“Sally really helped automate our marketing and bring it in house, so we could be constantly reaching out to a really diverse set of clients and get our name out there.”

Tom Anning - CEO - Liberty Corporate Finance

“Sally has been a life saver in helping me untangle our organisational structure challenges and people problems. We’re set up for growth now and everyday is getting easier.”

Nathan Macdonald - MD - Resolution Education

“Sally intrinsically understood what we are trying to do, and how to communicate with our customer base in construction.  She's not afraid to try things and moves fast. I still regularly check in for her advice and wise counsel.”

Mark Shepherd Smith - Docketbook

CONTACT US

CONTACT US

If you are ready to get on your small business journey, then we’re excited to talk to you.